South Asian Journal of Marketing & Management Research
Publisher: South Asian Academic Research Journals
Editor: Dr. B.C.M.Patnaik
Online ISSN: , Print ISSN: 2249-877X
Frequency: Monthly

Description:
The vision of the journals is to provide an academic platform to scholars all over the world to publish their novel, original, empirical and high quality research work. It propose to encourage research relating to latest trends and practices in international business, finance, banking, service marketing, human resource management, corporate governance, social responsibility and emerging paradigms in allied areas of management including social sciences , education and information & technology.
Table of Contents
Vol 4, No 7 (2014)
Articles
A Comparative Study on Locus of Control of Academicians and Corporate Employees | ||
Mishra Richa, Munjal Sonia | ||
Vol 4, No 7 (2014), Pagination: 1-12 | ||
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Abstract Views: 582 | PDF Views: 0 |
Impact of Stress in Work Life Balance among Working People | ||
G. Muthulakshmi, Venkatrama Raju | ||
Vol 4, No 7 (2014), Pagination: 13-18 | ||
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Abstract Views: 665 | PDF Views: 0 |
Impact of SHG's on Rural Economy- A Case Study of North 24 Pgs, District of West Bengal | ||
Rupak Karmakar | ||
Vol 4, No 7 (2014), Pagination: 19-24 | ||
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Abstract Views: 574 | PDF Views: 0 |
Exploring Competitiveness of Indian Banking Sector - A Service Quality Perspective | ||
Siddharatha Shankar Bhardwaj, Shikha Mehta | ||
Vol 4, No 7 (2014), Pagination: 25-42 | ||
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Abstract Views: 531 | PDF Views: 0 |
Towards Coffee Café Revolution in India: A Case Study of Cafe Coffee Day | ||
Payal Mehandiratta | ||
Vol 4, No 7 (2014), Pagination: 43-47 | ||
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Abstract Views: 661 | PDF Views: 0 |
Study of Significant Predictors of Customer Satisfaction in Mobile Banking | ||
Sultan Singh, Sahila Chaudhary, Madhu Arora | ||
Vol 4, No 7 (2014), Pagination: 48-55 | ||
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Abstract Views: 484 | PDF Views: 0 |
Contemporary Service Marketing Mix of Hospitals: A Descriptive Study of Udaipur Division | ||
Dharmesh Motwani, Vijay Shrimali | ||
Vol 4, No 7 (2014), Pagination: 56-69 | ||
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Abstract Views: 578 | PDF Views: 0 |
Relationship Marketing with Reference to Customer Value | ||
Jasneet Kamboj | ||
Vol 4, No 7 (2014), Pagination: 71-76 | ||
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Abstract Views: 550 | PDF Views: 0 |