Vol 5, No 1 (2018)

Table of Contents

Vol 5, No 1 (2018)

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Research Papers

Cause Related Marketing and Customer Value:The Role of Service Quality and Perceived Risk as Mediators
Shelleka Gupta, Alka Sharma, Aubid Hussain Parrey
DOI:10.17492/manthan.v5i01.13041 ,  Vol 5, No 1 (2018), Pagination: 1-19
ABSTRACT |  PDF     Abstract Views: 428  |  PDF Views: 1
Pivotal Facets of Distribution Channels in Travel Insurance:A Qualitative Reportage
S. Marry Jeniffer, Anu Chandran, S. Das Antoni Arokianathan
DOI:10.17492/manthan.v5i01.13042 ,  Vol 5, No 1 (2018), Pagination: 20-31
ABSTRACT |  PDF     Abstract Views: 262  |  PDF Views: 0
A Study of Job Satisfaction of Front Line Sales Employees in Insurance Sector of India
Ruchi Rayat, Hussain Aqeel, Lokinder Tyagi
DOI:10.17492/manthan.v5i01.13043 ,  Vol 5, No 1 (2018), Pagination: 32-45
ABSTRACT |  PDF     Abstract Views: 285  |  PDF Views: 0
Analysing Green Purchasing Behaviour through Subjective Norms and Perceived Behaviour Control
Vinay Chauhan, Rohit Bhagat
DOI:10.17492/manthan.v5i01.13044 ,  Vol 5, No 1 (2018), Pagination: 46-55
ABSTRACT |  PDF     Abstract Views: 292  |  PDF Views: 0
Employees’ Acceptance of Information Technology in Post Offices:A Study of Select Post Offices in the Assam Postal Circle
Payal Dutta, Ashima Sharma Borah
DOI:10.17492/manthan.v5i01.13045 ,  Vol 5, No 1 (2018), Pagination: 56-74
ABSTRACT |  PDF     Abstract Views: 415  |  PDF Views: 0
Impact of Transformational Leadership on Employee Engagement:An Empirical Study
Umar Mufeed
DOI:10.17492/manthan.v5i01.13046 ,  Vol 5, No 1 (2018), Pagination: 75-87
ABSTRACT |  PDF     Abstract Views: 502  |  PDF Views: 0

Case Study

Fundamental Research Analysis of Real Estate Sector:A Case Study of IRB Infrastructure and Developers Ltd.
Vishal Panchal, Deepti Kakar
DOI:10.17492/manthan.v5i01.13047 ,  Vol 5, No 1 (2018), Pagination: 88-107
ABSTRACT |  PDF     Abstract Views: 371  |  PDF Views: 0
A Case Study of Ageing People:Real Life Scenario and Future Challenges
J. Vinmalar, T. Joseph
DOI:10.17492/manthan.v5i01.13048 ,  Vol 5, No 1 (2018), Pagination: 108-125
ABSTRACT |  PDF     Abstract Views: 262  |  PDF Views: 0

Review Paper

Literature Review of Life Insurance Markets:Developing a New Perspective to Improve the Indian Market
Manisha Choudhary
DOI:10.17492/manthan.v5i01.13049 ,  Vol 5, No 1 (2018), Pagination: 126-149
ABSTRACT |  PDF     Abstract Views: 294  |  PDF Views: 0