Problems and Prospects of Women Entrepreneurs in Navi Mumbai:A Case Study

Entrepreneurship as a strategy to promote enterprise can be successful only if the same is duly imparted and conscientiously induced. This argument holds strong particularly when such a strategy is being tried on women. In today's Indian society women play altogether a different role. Women in business are a recent phenomenon in India. Today they are no longer confined to the kitchen and the four walls of the house. But they have been actively participating in every economic activity and successfully providing that they can excel in any activity. There are many successful women entrepreneurs in our country constitute 48.15% of the total population, as per census 2001. It is seen that many women entrepreneurs are motivated on their own to start their own enterprises many of these women entrepreneurs actually do not receive any structured entrepreneurial input. The article deals with the problems which these women entrepreneurs confronts and then highlights the prospects.