Asian Journal of Home Science

Amanjot Kaur ¹, Harminder Kaur Saini ²

Affiliations
1 Department of Fashion Designing, College of Home Science, Punjab Agricultural University, Ludhiana (Punjab), IN
2 Department of Apparel and Textiles Science, Punjab Agricultural University, Ludhiana (Punjab), IN

Abstract

Punjab, the prosperous state of India has rich cultural heritage. It is the land of vivacity and vitality, exuding warmth and energy through its prosperity and multi- coloured folk culture. Art and craft of Punjab is described as a creation or expression of something beautiful especially in visual form. Among these, the Jutti is one of styles of footwear that has continuously evolved due to numerous influences from near and far. Juttis come in many variations according to regional tradition, period and shoemaker and are adapted according to the environment and materials.For this study forty motifs/designs of traditional Punjabi Jutti were documented from leading stores of local markets of Muktsar and Fazilka, internet, books and magazines etc. through photographs out of which ten Jutti motifs/designs were selected for developing ten designs of footwear with seven style variations of each through CAD. Preferences regarding the developed footwear were taken from 90 respondents, which shows that footwear design A₁,B₄,C₂,D₆, E₅, F₅, G₁, H₇, I₂ and J₂ with first rank were selected out of seven style variations of each design. Footwear designs A₁,C₂,D₆, F₅, G₁ and H₇were top six ranked designs. It was found that footwear design C₂was given first rank with mean score of 6.86 on the basis of all the parameters.

Keywords

Traditional Punjabi Jutti, Footwear, Design, Respondents, Most Preferred.

Full Text

     

Amanjot Kaur ¹, Harminder Kaur Saini ²

Affiliations
1 Department of Apparel and Textile Science, College of Community Science, Punjab Agricultural University, Ludhiana (Punjab), IN
2 Department of Apparel and Textile Science, College of Community Science, Punjab Agricultural University, Ludhiana (Punjab), IN

Abstract

Traditional Juttis are back on the fashion scene in a jazzed up new style. The world of fashion is cyclical and now it is the turn of the traditional Punjabi Jutti to be reinvented. Forty motifs/designs of traditional Punjabi Jutti were documented from leading stores of local markets of Muktsar and Fazilka, internet, books and magazines etc. through photographs. For this study, different designs of footwear were developed in styles/shapes variation using ten selected Jutti motifs through computer aided designing (CAD) using corel draw x4. Thus, total 10 contemporary footwear designs with selected seven style variations of each footwear were developed. Six most preferred designs of footwear preferred by the consumers were prepared and evaluated by a sub sample of 30 respondents in terms of design, shape/style, fabric used and overall appearance. Among the prepared footwear, the most preferred footwear was design code C₂ on the basis of design, fabric type, style/shape and overall appearance, with mean score of 4.73, 5.23, 5.16 and 4.66, respectively. The quoted price for the prepared footwear C₂, H₇ and G₁ were found to be adequate with profit margin of 50, 26.58 and 19.89 per cent, respectively.

Keywords

Corel Draw X4, Jutti, Footwear, Kurta pyjama

Full Text